Business Case:
The company has fully utilize the financial resources (drain) and the revenue has not been able to pay all the bills. The main customer 'which is the government' has change the policy and emphasis on 'DIY' and only buy 50% or even less from 1PHL Sdn Bhd.
The company is in the need to engage marketers and set-up the marketing department
Post Mortem
* Core Business: Diagnostic, Consultancy and R&D.
* Primary: Diagnostic
* Secondary: Trading
* Supporting Function: Consultancy
Suggestion:
* Focus on other related business which...